What we’re about
Since 2015 we have brought together pioneering marketers invested in the art and science of content marketing and strategy.
A Global Community
Now a vibrant community of 3,000 members globally, we are united by a passion for understanding content marketing and empowering one another to stay ahead.
While "content marketing" is in our group's name, we cover all areas of marketing. Many of our recent talks focus on artificial intelligence (AI).
Be at The Forefront of AI-Driven Marketing
AI is transforming marketing so rapidly that what is cutting-edge today is outdated tomorrow. There are no training manuals and AI is changing at a blistering pace.
Our Meetups provide the latest insider knowledge needed to understand where this technology is headed and how to harness AI to drive marketing performance.
Join us and unlock marketing’s creative potential with AI.
Feel free to join our LinkedIn Group: https://www.linkedin.com/groups/14360798/.
Upcoming events (2)
See all- The Future of Content Discovery: Preparing Marketers for the Next WaveLink visible for attendees
Join me on January 30th to discover how to optimize your content for both AI search and large language models (LLMs).
I'm Rosemary Brisco, President of ToTheWeb, and I'll show you how to make your content more discoverable and useful across all AI platforms.
Search is changing fast. Really fast. I'll walk you through the practical steps to adapt your content for AI discovery. You'll learn how to:
Navigate the AI Content Revolution
* Understanding AI search and LLM behavior
* Impact on content visibility and usefulness
* Practical strategies for AI-driven discoverabilityMake Your Content AI-Ready
* Schema markup essentials for AI comprehension
* Optimize metadata for enhanced visibility
* Implement FAQ/HowTo structures effectivelyCreate Content That Performs
* Design AI-friendly content structures
* Develop topic clustering approaches
* Optimize for conversational queriesJoin us if you're creating content and want your work to perform well with both search engines and LLMs. Whether you're handling a whole content team or flying solo, you'll get actionable insights you can implement right away.
